How to add a Facebook pixel to your shopify store

  1. Go to Online Store > Preferences.
  2. On Facebook Pixel section, click the Setup Facebook button.
  3. Click Add Sales Channel on the bottom.
  4. Click Continue.
  5. Enter your Facebook password.
  6. Click Continue as (your facebook name).
  7. On the Connect Shopify to Facebook popup click Continue.
  8. Here fill all 4 selections with your facebook page (Business Manager, Facebook page, catalogue, facebook pixel).