Reports
Reports
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Question 1 of 27
1. Question
Which of the following would you use to show two date ranges on the same graph?
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Question 2 of 27
2. Question
Which of the following reporting tools would you use to show two rows of data on the same graph?
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Question 3 of 27
3. Question
Which of the following Audience reports would you use to see how often users return to your site?
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Question 4 of 27
4. Question
The URL for the homepage of your site is example.com/index. You would like this to appear as “/home” in your Pages report. How can this be achieved?
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Question 5 of 27
5. Question
Which of the following would be most useful for ranking pages according to revenue contribution?
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Question 6 of 27
6. Question
To see the bounce rate of a specific medium in an Acquisitions report:
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Question 7 of 27
7. Question
Which of the following types of traffic will show in the “Campaigns” report?
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Question 8 of 27
8. Question
Which of the following reports allows you to identify the terms visitors use to conduct searches within your site?
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Question 9 of 27
9. Question
The Site Search reports show:
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Question 10 of 27
10. Question
Which of the following Audience reports would you use to see how your site performance differs between desktop, smartphone and tablet users?
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Question 11 of 27
11. Question
You are interested in identifying the most popular content on your site. Which of the following sections will have this report information by default?
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To see the most popular pages on your site, go to Behaviour > Overview. You will there see the 10 most visited pages on your site. If you want to see a full report, go to Behaviour > Site Content > All Pages.
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To see the most popular pages on your site, go to Behaviour > Overview. You will there see the 10 most visited pages on your site. If you want to see a full report, go to Behaviour > Site Content > All Pages.
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Question 12 of 27
12. Question
True or False: When you share a link to a custom report, you share the data in the report.
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According to Google Analytics, when you share a Custom Report, only the configuration information is shared. Your data remains private.
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According to Google Analytics, when you share a Custom Report, only the configuration information is shared. Your data remains private.
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Question 13 of 27
13. Question
Which of the following types of data can be collected and reported in the Site Speed reports?
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According to Google, the Site Speed reports measure three aspects of latency:
- Page-load time for a sample of pageviews on your site. You can view the data across different dimensions to see how quickly your pages loaded from a variety of perspectives (e.g., in different browsers, in different countries). Data is available in the Page Timings report.
- Execution speed or load time of any discrete hit, event, or user interaction that you want to track (e.g., how quickly images load, response time to button clicks). Data is available in the User Timings report.
- How quickly the browser parses the document and makes it available for user interaction. No additional configuration is required to see this data. Data is available in the Page Timings report, on the DOM Timings subtabs.
Incorrect
According to Google, the Site Speed reports measure three aspects of latency:
- Page-load time for a sample of pageviews on your site. You can view the data across different dimensions to see how quickly your pages loaded from a variety of perspectives (e.g., in different browsers, in different countries). Data is available in the Page Timings report.
- Execution speed or load time of any discrete hit, event, or user interaction that you want to track (e.g., how quickly images load, response time to button clicks). Data is available in the User Timings report.
- How quickly the browser parses the document and makes it available for user interaction. No additional configuration is required to see this data. Data is available in the Page Timings report, on the DOM Timings subtabs.
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Question 14 of 27
14. Question
Which of the following reporting tools would you use to exclude any rows of a report with fewer than 50 visits?
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Question 15 of 27
15. Question
Which of the following techniques would you use to exclude rows with fewer than 10 visits from a report table?
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Question 16 of 27
16. Question
Which of the following Audience reports would you use to determine whether first-time site visitors or repeat site visitors spend more time on your site on average?
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Question 17 of 27
17. Question
True or False. It is possible to customize the default channels in the Channels report and create your own custom channels from scratch.
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Question 18 of 27
18. Question
Which of the following Behavior reports would you use to identify the pages of your site that have the highest bounce rate as the first page of a user’s session?
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Question 19 of 27
19. Question
Which of the following Behavior reports could you use to find new keyword ideas for your search advertising campaigns?
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Question 20 of 27
20. Question
Which of the following are required to create a Custom Report? Check all that apply.
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Question 21 of 27
21. Question
True or False. Custom Reports will only display data for the date range selected at the time the report is created.
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Question 22 of 27
22. Question
You can retrieve Google Analytics reporting data through the following methods: (select all that apply)
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Question 23 of 27
23. Question
The reporting APIs can be used to: (select all that apply)
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Question 24 of 27
24. Question
Each query sent to the Reporting API must specify: (select all that apply)
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Question 25 of 27
25. Question
If the data for a report you request is stored in a standard aggregate table, it will never be sampled in Google Analytics.
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According to Google, during processing, Google Analytics prepares the data for your standard reports by precalculating it and then storing it in aggregate tables. This lets Google Analytics quickly retrieve the data you request without sampling.
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Question 26 of 27
26. Question
If you decrease the sample size for a report, more sessions will be used to calculate the report and it will take longer to generate.
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According to Google, if you increase the sample size, you’ll include more sessions in your calculation, but it’ll take longer to generate your report. If you decrease the the sample size, you’ll include fewer sessions in your calculation, but your report will be generated faster.
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According to Google, if you increase the sample size, you’ll include more sessions in your calculation, but it’ll take longer to generate your report. If you decrease the the sample size, you’ll include fewer sessions in your calculation, but your report will be generated faster.
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Question 27 of 27
27. Question
You can adjust the sample size by: (select all that apply)
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