Segmentation
Segmentation
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Question 1 of 2
1. Question
Which of the following would be valid segments to consider when looking at data? Select all that apply.
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Question 2 of 2
2. Question
Which of the following are true about segmentation? Select all that apply.
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According to Google, segmentation allows you to isolate and analyze subsets of your data. For example, you might segment your data by marketing channel so that you can see which channel is responsible for an increase in purchases. Drilling down to look at segments of your data helps you understand what caused a change to your aggregated data.
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According to Google, segmentation allows you to isolate and analyze subsets of your data. For example, you might segment your data by marketing channel so that you can see which channel is responsible for an increase in purchases. Drilling down to look at segments of your data helps you understand what caused a change to your aggregated data.
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